Selected work

Interfaces built to convert, not to win awards.

Four products taken end to end, plus a wall of daily practice — SaaS dashboards, mobile marketplaces, industrial sites and fintech. Self-initiated concept work, designed as full problems rather than single shots. Client work is covered on request.

SaaS · CRM

Roger

A sales CRM that fits in one screen

The deepest piece here: a full sales CRM designed screen by screen rather than as a single hero shot. The hard part of CRM design is density — a rep needs count, stage, owner, source and next action visible at once without the table turning into noise. The layout solves it with a fixed metric strip, one accent colour reserved for state, and everything else in greyscale.

Designed

  • Leads table with stage, owner, source and filters
  • Pipeline board and a full stage view
  • Customer profile with activity timeline
  • Tasks, SMS threads and automation builder
  • Login and register, dashboard and reporting

  • Dashboard

  • Pipeline

  • All stages

  • Customer profile

  • Tasks

  • Automations

  • SMS

  • Leads, filtered

  • Log in

  • Register

  • Profile settings

12 screens — click any to open full size

Mobile · Marketplace

ButcherBhaiss

Fresh cuts, ordered from the shop down the road

A meat delivery marketplace built around a category most delivery apps handle badly. Cuts are sold by weight, by breed and by preparation, so the product page carries choices a food app never has to make — and the quantity sheet had to hold breed, weight and skin-on or skin-off without becoming a form. Local shops are the inventory, so the browse flow leads with nearby butchers rather than dishes.

Designed

  • Onboarding and login
  • Home, search and nearby-shop browse
  • Shop pages and product detail by cut
  • Quantity sheet for breed, weight and prep
  • Cart, payment method and order tracking

  • Home

  • Shop list

  • Shop

  • Product

  • Quantity

  • Cart

  • Payment

  • My orders

  • Search

  • Item details

  • Log in

  • Edit profile

12 screens — click any to open full size

SaaS · Analytics

Databuddy

Privacy-first analytics for developers

A product analytics tool whose whole pitch is that it does not follow users around the web. The design problem was making 'we collect less' read as a capability rather than a limitation — so the dashboard leads with the numbers a developer actually wants, and privacy is argued through a feature system rather than a badge.

Designed

  • Marketing site and hero
  • Live dashboard UI with metric tables
  • Six-card feature system for privacy claims
  • Compliance section

  • Compliance

  • Privacy first

  • Data ownership

  • Transparency

  • Real-time analytics

  • Energy efficient

  • Feature flags

8 screens — click any to open full size

Energy · Industrial

windRoof

Powering the future with clean wind energy

A marketing site for an industrial energy operator. Industrial buyers scan for proof, not atmosphere, so the hero photography is paired immediately with a generated-energy figure and an impact block rather than a second paragraph of copy.

Designed

  • Landing page
  • Impact and stats sections
  • Contact conversion path

1 screen — click any to open full size

Want this level of work on your site?

Tell me what you are building and I will send back a scope, a fixed price and a date.

Book the call →withavero@gmail.com